Why are Handmade soaps better than Commercial ones ?
The existence of first soap like material has been proven in 4800-year-old archaeological digs of ancient Babylon. A Soap has is made out of two components mainly Fat ( Oils or animal fats ) and Lye ( Sodium Hydroxide).  In 3500-year-old Ancient Egypt,  soaps and aromatic oils were not only used for washing but also an as an important medical cure for many skin and muscle diseases. 
                                        
What should a soap do? Soaps are designed to remove dirt, sweat sebum, dead cells and oils from the skin. What should a soap NOT do? Clog pores, dryness,  inflammatory acne or throw off the delicate pH balance your skin maintains.

Our skin needs to maintain 5.5 pH to function properly. The acid mantle, a thin, protective layer, is primarily composed of sebum, the skin’s naturally produced oil. To keep skin healthy, the acid mantle needs to be able to do its job and to do its job we need to avoid cleansers that could upset its pH balance. Excess sweat sebum should be removed but not the natural one that your skin produces as it is a natural moisturizer.

                Have you ever wondered the ingredients of a Commercial soap? Well, we did once and in fact, that was the day when Amato's Skincare range idea popped up! Many brands claim to be Natural or Organic but the percentage of the ingredient that goes into the soap matters. Commercial soaps contain a whole range of ingredients from the science lab. They usually contain:

sodium cocoyl isethionate (synthetic detergent),stearic acid (hardener), 
sodium tallowate (sodium salt of cow fat), water sodium isethionate (detergent/emulsifying agent) , coconut acid (the sodium salt of coconut oil) , sodium stearate  (emulsifier, also used as a cheap stabilizer in plastics) , sodium dodecylbenzonesulfonate  (synthetic detergent) , sodium cocoate or sodium palm kernalate (sodium salts of coconut or palm kernel oils), fragrance (synthetic scent) , sodium chloride (table salt) , titanium dioxide (whitener) , trisodium EDTA (stabilizer, used in industrial cleaning products to decrease hard water) , trisodium etidronate  (preservative, a chemical that is used in soaps to prevent soap scum), BHT (preservative)

Even a Baby soap can have any number of these ingredients. Palm oil is often listed as vegetable oil and is a primary ingredient in commercial soap because it is cheap and plentiful. 
         
How about us? What are the ingredients Amato uses?
Our soap base is made out of coconut oil, vegetable glycerin & essential oils. They are gentler on skin, making it a good choice for people even with dry and sensitive skin. We have 9 types of soaps to suit each and every skin type. The ingredients are turmeric, vetiver, aloe vera, lemon peels & the main ingredient coconut oil is sourced from our farm which is grown organically.
I can hear you ! 'Your label says Lye , Well that is a chemical right ?'
True, all soaps have to use Lye only then you get the solid form a soap is meant to have. It helps in solidification but a soap batch is cooked in heat, where the lye evaporates during the curing process. So all you are left with is a Healthy Natural 75gms bar of soap to pamper yourself. Would you like to know more about our soaps? follow the link - 
 
Being the product of the week, enjoy a 5% discount on soaps. Use the code ‘SOAP5’ to avail it at checkout ( Codes are valid until September 29th ) 
Until then Wish you all a Happy Week !

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Oct 29, 2020

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